Functional Self
May 10, 2017
Porta Crew
August 28, 2026
Project Overview
Rosita Real Foods is one of the health and wellness brands I supported through ongoing website management, SEO, paid advertising, and digital marketing activities. My work focused on improving website content and search visibility, supporting eCommerce updates and promotional campaigns, and helping maintain a consistent online experience across website and advertising channels.
Scope of Work
| Technical and on-page SEO |
| Keyword research and content optimization |
| Metadata and internal linking improvements |
| Website performance and SEO audits |
| Google Ads campaign management and optimization |
| Google Merchant Center and product feed management | Promotional and website creative production |
Product Pages
SEO Optimization
I supported ongoing SEO improvements across key website pages through keyword research, content optimization, metadata updates, internal linking, and technical SEO. I also reviewed website structure, crawlability, indexability, and content opportunities to identify areas for improvement and help strengthen overall search visibility.
Tools & Platforms
| Wordpress |
| Magento |
| Woocommerce |
| Semrush |
| Screaming Frog SEO Spider |
| PageSpeed Insights |
| Google Keyword Planner |
| Google Search Console |
| Google Analytics 4 |
| Google Merchant Center |
| Canva |
| Adobe Photoshop |
| Microsoft Teams |
| Clickup |